About Squidoo

A LITTLE ABOUT SQUIDOO:

Squidoo's goal as a platform is to bring the power of recommendation to search. Squidoo's goal as a co-op is to pay as much money as we can to our lensmasters and to charity. And Squidoo's goal as a community is to have fun along the way, and meet new ideas and the people behind them.

Read more about Squidoo at The SquidLens.


THE CAST OF CHARACTERS:

Squidoo was started by the Original Squid, Seth Godin. Nearly ten years ago, Seth founded Yoyodyne, which originated the idea of permission marketing online. After Yoyodyne was acquired by Yahoo, he served as VP Direct Marketing for Yahoo for about a year. In 2000, Godin focused full-time on his career as an acclaimed public speaker, an author and a blogger. Seven of Seth's books have been bestsellers somewhere around the world, and his blog has been picked as the best business blog by several leading publications. Seth's head is the most recognizable author icon in business. Yes, his head.

Editor-in-Chief: Megan Casey. Before joining the founding Squidoo team Megan spent 6 years in book publishing, most recently at the Portfolio business books imprint of Penguin Group, USA. There she developed pioneering marketing and technology books from the likes of John Battelle, Seth Godin, Bo Burlingham, Rod Beckstrom and Ori Braufman, and Dave Balter -- among countless others. Megan was universally regarded as the most effective (and, irrelevantly, the youngest) editor working in the popular business book genre. She is also a user experience and marketing consultant for several author websites, and once upon a time ran her own author website development company. Megan's favorite part about Squidoo is their Org 2.0 movement, working with a tiny team of 4, the totally arcane topics that show up on lenses, and the fact that there are actually dozens of incredible lenses on zombies.

Corey Brown is our Vice President and Managing Director. He is a 12 year internet veteran and was the founder of Solutions Factory, a cutting-edge web strategy, content, design and development firm. He has advised numerous companies on a wide range of web-based initiatives, including Raytheon Corporation, Columbia Energy Group and Time Warner Cable. He is an open source and web standards fanatic. He's also a 'double cappuccino with soy' fanatic, and is at work getting the 16oz named after himself.

Chief Engineer: Gil Hildebrand, Jr. Prior to joining Squidoo, Gil served as an independent technology consultant to businesses nationwide. As a specialist in business process automation, Gil has successfully designed and implemented software systems that have boosted accuracy and dramatically lowered overhead for hospitals, insurance carriers, and pre-employment screening agencies. Working with Sprint and Cingular, he also designed a wireless communications infrastructure for tugboats. Gil is responsible for the majority of the AJAX infrastructure and module development at Squidoo. Gil is a New Orleans/Katrina transplant; we're proud to have him.

OTHER KEY MEMBERS AND SMARTIES ON THE SQUIDOO TEAM ARE:

Board members: Tom Cohen and Lisa Gansky. Over the last 20 years, Tom has advised a variety of companies in the traditional and new media worlds on financial and strategic matters. His clients have included Time Life, Time Inc., The New York Times, "NBC", Martha Stewart Living and Rolling Stone magazine. Tom has also worked with Internet companies such as Yoyodyne, E-Exchange, and Medcast. He has served as a Special Venture Partner with Flatiron Partners , a leading internet focused venture capital fund. Prior to his work in the Internet, Tom spent four years acting as Chief Executive Officer of the New York based brokerage firm of Herzfeld and Stern. Lisa is a marketect & entrepreneur with a strong interest in building teams & breaking the edges of formerly happy business models. Most recently, she was co-founder and CEO of Ofoto , and GM of Eastman Kodak's Digital Imaging Services division. In addition to her roles at Ofoto and Kodak, she serves on the boards of The Jane Goodall Institute and Dos Margaritas. In the nineties Lisa was CEO of Global Network Navigator (GNN), the first commercial web site and portal. When GNN was acquired by America Online in 1995, she continued on as VP of Internet properties and services, overseeing Webcrawler, GNN, AOL online advertising and e-commerce.

Designer and Advisor Red Maxwell is Founder and President of onramp Branding, an unconventionally audacious design and marketing boutique based in North Carolina. A three time winner of the London International Advertising Awards, he has developed major brand introductions for Danone Foods, Foster's Brewing Company and Planters LifeSavers. Red is also a pioneer of internet marketing and has launched online sites and promotions for Hanes, Sara Lee, Accenture and Yahoo! Prior to the glamorous world of geek marketing, Red started the in-house advertising design and photography departments at Polo Ralph Lauren.

Contributing Designer and former Ninjtern, Sahadeva Hammari, was responsible for some of our coolest badges, art, and some critical redesigns.

Advisor Joi Ito. Joi is Vice President of International Business and Mobile Devices for Technorati, Chairman of Six Apart Japan, also currently a member of the board of Creative Commons, Socialtext, ICANN and the Mozilla Foundation.

Our logo, and much of our crucial early design, is the work of Aaron Sagray. Aaron is Creative Director and owner of Feverish, a strategic design and marketing firm that helps small and medium businesses develop uniquely practical tools to successfully sell their products and services.